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Üsküdar Kurukahvecisi.

A heritage coffee brand presenting coffee culture with a modern, refined design language in deep green.
Üsküdar Kurukahvecisi. A heritage coffee brand presenting coffee culture with a modern, refined design language in deep green.

What we do

Brand strategy
Corporate identity
Art direction
Packaging design

Sector

Coffee & café

Duration

5 weeks

Overview

The corporate identity and brand strategy developed for Üsküdar Kurukahvecisi is built on a unique structure that combines traditional coffee culture with modern aesthetics. The brand's corporate color, dark green, symbolizes both a deep-rooted tradition and a fresh, natural, and premium coffee experience. The refined, simple, and grounded approach used in typography and visual language highlights the brand's craftsmanship, reliability, and cultural heritage. In art direction, warmth, sincerity, and timelessness are emphasized, creating a holistic visual world that strengthens both Üsküdar Kurukahvecisi's local connection and its contemporary brand stance.

Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design
Üsküdar Kurukahvecisi brand identity design

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