Braxis.
A modern spare parts brand that puts technical expertise and durability first, backed by the strength of red and burgundy.
What we do
Brand strategy
Corporate identity
Art direction
Motion
Corporate identity
Art direction
Motion
Sector
Spare parts
Duration
5 weeks
Overview
The corporate identity and brand strategy developed for Braxis is built on the concepts of trust, durability, and technical expertise. The red & burgundy color palette reflects the brand's strength, determination, and high-performance focus, while the sharp-lined typographic approach emphasizes professionalism and engineering discipline. The modern, clear, and functional visual language used in art direction powerfully expresses Braxis as a reliable, solution-oriented, and innovative brand in the spare parts sector.









