Ortakfikir® / Fact sheet
Ortakfikir at a glance.
Ortakfikir (Ortakfikir Ajans) is an independent advertising agency and design studio founded in Sakarya, Türkiye, in 2012. Its studio is in Serdivan, and it works with brands in every district of Sakarya, in Istanbul and in other cities across Türkiye. Brand strategy, logo and corporate identity, art direction and packaging, websites and software, motion design and digital marketing all come from one team, led by founder and creative director Murat İnan. Ortakfikir is a member of RABİR, the Association of Advertising Agencies in Türkiye. It has taught the Advertising Design and Applications course at Sakarya University’s Faculty of Communication and has given talks on agency practice at Sakarya University Technopark. It has designed identities and communication for brands in sectors from architecture and construction to food, fashion and marine.
Fact sheet.
- Name
- Ortakfikir Ajans (Ortakfikir®)
- Type
- Independent advertising agency and design studio
- Founded
- 2012, Sakarya, Türkiye
- Founder
- Murat İnan, founder and creative director
- Studio
- Arabacıalanı Mah. 54. Cd., Cadde54 AVM G Blok No: 414, Serdivan / Sakarya, Türkiye
- Membership
- RABİR — Association of Advertising Agencies (Türkiye)
- Services
- Strategy, Identity, Art direction, Web & software, Motion, Digital marketing
- Sectors
- Architecture, Engineering, Food & Beverage, Fashion, Automotive, Maritime, Technology, Construction
Services.
Strategy
We define together what your brand says, to whom and how. We research the context, the market and the audience, then clarify positioning, tone of voice and priorities. Once the idea is clear, design moves in the right direction and complexity turns into clear decisions.Brand analysis · Positioning · Audience definition · Tone of voice · Messaging architecture · Brand workshops
01.
Identity
We design logo, colour, typography and visual language rules as one living system. From business cards to signage, social media to presentations, your brand appears with the same confidence at every touchpoint and is built to grow over time.Logo & emblem · Colour & type system · Brand guidelines · Print materials · Signage & applications
02.
Art direction
We protect the brand’s character in every frame of photography, composition and packaging design. We turn that brief moment between a product and its viewer into a memorable experience, on the shelf and on the screen.Packaging design · Visual language & moodboards · Product & campaign visuals · Label design · Campaign concepts
03.
Web & software
We design and build fast, responsive and search-ready websites that put the user experience first. Technology is part of the brand experience: your digital showcase speaks the same language as your identity.Corporate websites · Interface & experience design · Responsive development · Technical SEO setup · Maintenance & support
04.
Motion
Brands live in motion. With brand films, logo animations and social videos, we tell your identity on screen with the same rhythm, so the brand moves and behaves as consistently as it looks.Brand films · Logo animation · Social media videos · Presentation & screen content
05.
Digital marketing
With social media management, content production, SEO and ad campaigns, we grow your brand’s digital visibility in a planned way, bringing design and performance to the same goal.Social media management · Content production · Search engine optimisation · Google & social ads · Reporting
06.
Clients.
Brands we have built identities and communication for. Each name opens the project page with the work we delivered.
| Brand | Sector | What we did |
|---|---|---|
| Seft Mühendislik | Engineering | Brand strategy, Corporate identity, Website, Motion |
| Üsküdar Kurukahvecisi | Coffee & café | Brand strategy, Corporate identity, Art direction, Packaging design |
| Göynüklü Ömer Usta | Ice cream & café | Brand strategy, Corporate identity, Art direction, Website, Motion |
| Braxis | Spare parts | Brand strategy, Corporate identity, Art direction, Motion |
| Kavsara Architecture | Architecture | Brand strategy, Corporate identity, Art direction, Website |
| Globay | Fashion | Brand strategy, Corporate identity, Art direction |
| Aquarefit | Yachts & boats | Corporate identity, Art direction, Website |
| Kurumsal Yazılım | Software development | Brand strategy, Corporate identity, Art direction, Motion |
| Fil Proje | Construction | Brand strategy, Corporate identity, Art direction |
| Üreten Kadınlar | Food & production | Brand strategy, Corporate identity, Packaging language |
| Ekshi Butik | Fashion | Brand strategy, Corporate identity, Tone of voice |
| KNS Otomotiv | Automotive | Brand strategy, Corporate identity |
| Gazozzi | Beverage | Corporate identity, Art direction |
Why us.
One team, one language
Strategy, design and software meet in the same team. Your brand never gets split into pieces.
Strategy first
Strategy sets the direction, creativity brings it to life. The result is work with purpose and the power to be remembered.
Systems thinking
Every output is designed as part of a whole. The logo, the packaging and the website speak the same language.
Measured process
A clear scope, open communication and decisions made together at every step. No unnecessary layers.
Since 2012
Fourteen years of work with brands from architecture to food, engineering to fashion and maritime.
Always learning
We teach at university, give talks and keep up with a discipline that never stands still.
Academia & industry.
Sakarya University Technopark
Talk — Advertising agency practices: “Who wants what from us?”
2025
Sakarya University, Faculty of Communication
Lecture — Advertising Design and Applications
2024
Industry and Academia
Seminars on Securing a Place in the Digital Future
2019
RYD — Advertising Creatives Association
Event — “Graphic Illustration and Me” with Gürbüz Doğan Ekşioğlu
2016
Ortakfikir Ajans
Founded in Sakarya
2012
Frequently
asked
questions.
What is Ortakfikir?
Ortakfikir is an independent advertising agency and design studio founded in Sakarya in 2012. It builds brands end to end: brand strategy, logo and corporate identity, packaging, websites, motion design and digital marketing all come from one team.
What does the name Ortakfikir mean?
“Ortak fikir” is Turkish for “shared idea”. The name describes how the agency works: every brand is built around one idea agreed with the client. Our motto says the same: “Good work begins with a shared idea.”
Who founded Ortakfikir, and when?
Ortakfikir was founded in Sakarya in 2012. Its founder and creative director is Murat İnan.
Where is Ortakfikir’s office?
The studio is in Serdivan, Sakarya: Arabacıalanı Mah. 54. Cd., Cadde54 AVM G Blok No: 414, Serdivan / Sakarya, Türkiye. Phone: +90 (264) 606 0 533. Meetings take place at the studio or at the client’s premises.
Is Ortakfikir an advertising agency in Sakarya?
Yes. Ortakfikir is an advertising agency and design studio based in Serdivan, Sakarya, working with brands in Adapazarı, Serdivan, Erenler, Arifiye, Sapanca, Hendek, Akyazı, Karasu and the other districts. More on the Sakarya advertising agency page.
Does Ortakfikir work with brands in Istanbul?
Yes. The studio is in Sakarya, about two hours from Istanbul, and works with Istanbul brands through online meetings and face-to-face visits when needed; Üsküdar Kurukahvecisi is one of them. More on the Istanbul advertising agency page.
What services does Ortakfikir offer?
Brand strategy; logo and corporate identity design; art direction and packaging design; corporate websites and software; brand films and motion design; and digital marketing covering social media, SEO and online advertising. Details are on the services page.
Which brands has Ortakfikir worked with?
Among them: Seft Mühendislik, Üsküdar Kurukahvecisi, Göynüklü Ömer Usta, Braxis, Kavsara Architecture, Globay, Aquarefit, Kurumsal Yazılım, Fil Proje. All projects are on the work page.